A rather interesting revelation has come to light regarding RedBird Capital’s official description of AC Milan.
RedBird acquired Milan after the 2021-22 season from another fund in Elliott Management. They embarked on a mission to turn the Rossoneri into a sports and entertainment brand rather than just a football club, though on the field things haven’t gone the best.
Speculation has emerged every now and again that Gerry Cardinale is looking for potential investors from overseas (the Middle East being mentioned the most) to buy a stake in the club, though there are often instant denials.
Now, the lawyer and author Felice Raimondo has picked out something intriguing from the RedBird website regarding how Milan are labelled.
“On the RedBird Capital website, Milan is referred to as the ‘Flagship Fund’. In other words, the flagship investment.
“By conducting research, it is possible to discover that the flagship fund is typically the longest-standing, largest, or most well-known fund offered by an investment management company.
“It often bears the company’s name and serves as a representative example of its approach and investment capabilities. In essence, it is the ‘leading’ fund, embodying the company’s core investment philosophy and often attracting the largest amount of assets.
“In the case of Milan, this investment is described as ‘seeking an active partner to promote long-term growth and achieve strategic objectives’ (the other flagship fund is Talent Systems, a leading software platform for actors and casting directors, which provides workflow technology and a marketplace that enables the discovery, selection, and hiring of talent for film, television, advertising, theater, and digital productions).
“Not always, but often, flagship funds are the largest in terms of assets under management and are associated with the brand and reputation of the investment company, serving as its flagship product.
“Due to their significance, flagship funds often attract considerable interest from investors and are a popular choice for those who wish to benefit from the investment expertise of the company.”
What does this mean? Well, simply put, there is no hiding on RedBird’s part that they are open to welcoming a ‘partner’ on board to boost the growth of the club. Translated: an investor to inject capital.